High-Level E-Commerce Technical Support for Luxury Fashion Retail

The Client

Brian & Barry Milano is an iconic brand of the Boggi Group , headquartered in Milan. With both a physical and digital presence, it is a benchmark in the luxury and premium fashion segment, offering a curated selection of international brands including Polo Ralph Lauren, Adidas, ON Running, HCS, Lella Baldi, Rag & Bone, and many others.

The brand operates a sophisticated e-commerce site on the Shopify platform, with a catalog of thousands of products and a top-notch customer experience.

The Challenge

Brian&Barry Milano needed specialized technical support to manage the evolution of its Shopify e-commerce site, with a particular focus on integrating the platform with the company's management software.

Main Critical Issues

Complex Management API Integration ↔ Shopify

• Need to synchronize orders, products and inventory in real time between the internal management system and Shopify
• Ensure data consistency and operational reliability
• Handle high transaction volumes without data loss

Advanced Fulfillment Management

• Implementation of sophisticated order management logic
• Complete tracking from confirmation to fulfillment to final delivery
• Coordination with multiple shipping platforms

The Hoculus Solution

Hoculus provided specialized technical support, working closely with Brian & Barry's team to ensure maximum e-commerce operational efficiency.

Main Activities Carried Out

API Integration Analysis and Check

• Thorough review of the integration between your business management system and Shopify
• Optimizing bidirectional data flows
• Validating compliance with Shopify best practices

Fulfillment & Tracking Solution Development

• Detailed technical documentation for the internal team
• Extensive testing with internal tools to validate all API endpoints

Detailed Technical Presentation

• Creating a comprehensive presentation on fulfillment orders and tracking
• Hands-on screens and live demonstrations
• Documentation for the client's internal team

• Knowledge transfer to ensure operational autonomy

Technology Stack

E-commerce Platform

├── Shopify
├── Shopify Admin API

Project Timeline

Phase 1: Initial Analysis

Review the existing integration between the company management system and Shopify, identify areas for intervention, and define priorities.

Phase 2: Test Fulfillment

Testing and production of preliminary scripts for advanced order management, with a particular focus on order fulfillment and end-to-end tracking.

Phase 3: Documentation and Training

Creation of complete technical documentation and detailed presentation to the client's team to ensure autonomy in day-to-day management.